Legal
Privacy Policy
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Lead Flow Intelligence Ltd ('we', 'us', 'our') is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect information about you when you visit our website or engage with our services.
1. Who We Are
Lead Flow Intelligence Ltd is a B2B lead generation agency registered in England and Wales. We act as a data controller in respect of personal data we collect directly from you via our website and contact forms. For enquiries about this policy, contact us at [email protected].
2. What Data We Collect
We may collect the following categories of personal data: (a) Identity data — your name and job title; (b) Contact data — your email address, telephone number, and company name; (c) Usage data — information about how you use our website, including pages visited, time spent, and referring URLs; (d) Communications data — the content of messages you send us via our contact form or email; (e) Technical data — your IP address, browser type and version, time zone, and operating system.
3. How We Collect Your Data
We collect data directly from you when you: complete our contact form; send us an email; book a discovery call; or subscribe to any communications we send. We also collect data automatically via cookies and similar tracking technologies when you browse our website. Please see our Cookie Policy section below for more detail.
4. How We Use Your Data
We use your personal data to: respond to your enquiries and provide our services; send you information about our services where you have requested it or where we have a legitimate interest in doing so; improve our website and services; comply with our legal obligations. We will never sell your personal data to third parties.
5. Legal Basis for Processing
We process your personal data on the following legal bases under UK GDPR: (a) Contractual necessity — where processing is necessary to perform a contract with you or to take steps at your request before entering into a contract; (b) Legitimate interests — where we have a legitimate business interest in processing your data, provided this is not overridden by your rights; (c) Consent — where you have given us clear consent to process your data for a specific purpose; (d) Legal obligation — where we are required to process your data to comply with the law.
6. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. Contact form submissions are retained for up to 24 months. You may request deletion of your data at any time by contacting us at [email protected].
7. Sharing Your Data
We may share your personal data with trusted third-party service providers who assist us in operating our website and delivering our services — including our CRM provider, email platform, and analytics tools. All third parties are required to handle your data securely and in accordance with applicable data protection law. We do not transfer your data outside the UK or EEA without appropriate safeguards in place.
8. Cookies
Our website uses cookies to distinguish you from other users and to improve your experience. Cookies are small text files placed on your device. We use strictly necessary cookies (required for the site to function), analytical cookies (to understand how visitors use our site), and marketing cookies (to deliver relevant content). You can control cookies through your browser settings. Continued use of our website without disabling cookies constitutes your consent to our use of them.
9. Your Rights
Under UK GDPR, you have the right to: access the personal data we hold about you; request correction of inaccurate data; request erasure of your data ('right to be forgotten'); object to or restrict our processing of your data; request portability of your data; withdraw consent at any time where processing is based on consent. To exercise any of these rights, please contact us at [email protected]. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
10. Security
We have implemented appropriate technical and organisational measures to protect your personal data against accidental loss, unauthorised access, alteration, or disclosure. Access to your data is restricted to those with a legitimate business need. However, no transmission of data over the internet is entirely secure, and we cannot guarantee the security of data transmitted to our website.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated 'Last updated' date. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at: [email protected]. We aim to respond to all data-related enquiries within 30 days.
Questions? Email us at [email protected]
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